BestTintedSunscreen
Legal

Privacy policy.

Short version: we don't track you across the web. We don't sell your data. We don't use cookies to profile you. Here's what we actually do.

The quick version

  • Analytics: anonymous pageview counts via Umami. No cookies. No personal data.
  • Newsletter: if you subscribe, Beehiiv stores your email address until you unsubscribe.
  • Affiliate links: when you click a "Buy" button, the destination retailer (Amazon, StyleKorean, etc.) may set their own cookies. We have no control over those.
  • No tracking pixels. No ad networks. No cross-site profiling.

What we collect on this site

Anonymous analytics (Umami)

We use Umami to count how many people visit which pages and how they arrived at our site. Umami is specifically designed to be GDPR-compliant without a cookie banner: it collects only aggregated, anonymous data.

Specifically, Umami records:

  • The URL of the page you visited
  • The URL of the page you came from (the "referrer")
  • Your browser type, operating system, and country (derived from your IP address, not stored)
  • The screen resolution of your device

Umami does not:

  • Set any cookies in your browser
  • Store your IP address
  • Identify you personally
  • Track you across different websites
  • Send your data to advertising networks

If you use Do Not Track (DNT) or a tracking blocker like uBlock Origin, Umami respects it and won't record your visit at all.

Newsletter subscriptions (Beehiiv)

If you voluntarily submit your email address to subscribe to our newsletter, that email is stored by Beehiiv, our newsletter service provider. Beehiiv processes the email on our behalf under a data-processing agreement and is GDPR-compliant.

We use your email only to send you the Sunday sunscreen drop and occasional related updates. You can unsubscribe with one click at the bottom of any email we send you, and your email is deleted from Beehiiv within 30 days of your unsubscribe.

We never sell, rent, or share your email address with third parties.

What we do NOT collect

  • Your name (we don't ask for it at signup)
  • Your location beyond country-level analytics
  • Your purchase history
  • Your social media profiles
  • Anything about you outside of this site

Affiliate links and external sites

When you click a "Buy on Amazon" or similar affiliate link, you leave our site and arrive at the retailer's site. The retailer (Amazon, StyleKorean, YesStyle, Merit, etc.) has their own privacy policy that governs what happens next — including setting cookies to track whether your purchase resulted from our link.

We have no control over and assume no responsibility for the privacy practices of these third-party sites. You can read each retailer's privacy policy on their own website.

Your rights under GDPR (EU/UK visitors)

If you're in the European Union or United Kingdom, the General Data Protection Regulation gives you the following rights:

  • Right to access — ask us what data we hold on you
  • Right to erasure — ask us to delete your data
  • Right to rectification — ask us to correct wrong data
  • Right to data portability — export your data
  • Right to object — opt out of processing

The only personal data we hold is your email address (if you subscribed to the newsletter). To exercise any of these rights, email hello@lekker.design and we'll respond within 30 days.

Your rights under CCPA (California visitors)

California residents have the right to know what personal information we collect and to request its deletion. As noted above, the only personal information we collect is your email address (if you subscribe).

We do not sell personal information as defined under the CCPA, and we never will. This site has no "Do Not Sell My Personal Information" link because there is nothing to sell.

Cookies

This site does not set any first-party cookies. We don't have a cookie consent banner because we don't need consent — we don't set cookies.

Third-party services may set their own cookies when you interact with them:

  • Amazon and other retailers set cookies when you click through an affiliate link (this is how they credit us with the referral)
  • Beehiiv sets a cookie when you visit its hosted signup confirmation page after subscribing

Data retention

  • Umami analytics: aggregate visitor data, no personal data stored
  • Beehiiv email list: until you unsubscribe + 30 days
  • Email correspondence: until resolved + 1 year

Children's privacy

This site is not directed at children under 13. We do not knowingly collect information from anyone under 13. If you are a parent or guardian and believe we have collected data from your child, email us and we will delete it.

Changes to this policy

If we change anything in this policy, we'll update the "Last updated" date at the bottom. Material changes (e.g. adding a new third-party service) will be announced in the Sunday newsletter before they take effect.

Contact

Questions, concerns, or data requests: hello@lekker.design

Last updated 2026-04-11. This policy is provided for transparency and is not legal advice. If you have specific compliance concerns, consult a lawyer who specializes in privacy law in your jurisdiction.